DEARBORN, Mich., – With gas prices on the minds of all drivers, hybrids are playing an increasing role in the marketplace, producing the best-ever monthly sales for Ford Motor Company’s hybrid vehicles.
Combined sales of the Ford Escape Hybrid and Mercury Mariner Hybrid more than doubled over March, and increased 68 percent compared to April 2005 sales. Ford has had three months of hybrid sales increases, fueled by rising gas prices, company and government incentives, and increasing consumer awareness of the benefits of Ford’s hybrid products.
“There is a strong market for hybrids, provided they are attainable and affordable,” says Al Giombetti, President of Ford and Lincoln Mercury. “More and more consumers want to improve their fuel economy, both to save money at the pump and to limit the social and environmental impacts of oil consumption. Offering up to an 80 percent increase in fuel economy, up to $5,925 in tax incentives, and an affordable purchase price makes the Escape Hybrid and Mariner Hybrid very compelling for consumers.”
| | Escape Hybrid | Mariner Hybrid | Total | Increase |
| January 2006 | 801 | 97 | 898 | |
| February 2006 | 1,233 | 108 | 1,341 | 49% |
| March 2006 | 1,441 | 149 | 1,590 | |
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9-17-2004