DALLAS, Oct. 18, 2009 – The all-new 2010 Ford F-150 SVT Raptor is much more than an off-road performance truck capable of taking on the toughest terrain a customer can throw its way. According to the Texas Auto Writers Association (TAWA), it’s also the one and only 2009 “Truck of Texas,� the seventh consecutive time a Ford truck has won the award. Additionally, Raptor was named best “Full-size Pickup Truck.�

“Winning the Truck of Texas is a distinct honor,� said Mark Fields, president, The Americas, Ford Motor Company. “Texans know their trucks, and this award is further proof of why the F-150 remains America’s number-one selling pickup. We built F-150 SVT Raptor for truck enthusiasts. And we’re gratified it’s gaining recognition for both its unequaled off-road performance and confidence-inspiring on-road demeanor.�

Ford trucks also took the “Truck Line of Texas,� a distinguished honor recognizing the best-in-class capability and durability of Ford’s best-selling F-Series lineup.

Another top honor, “Outstanding Feature,� went to Ford Work Solutions, a suite of productivity technologies developed for the commercial truck owner. The system includes an in-dash computer that connects with the home office; Tool Link that keeps track of costly tools and equipment; Cable Lock, which locks up tools in the open truck box; and Crew Chief, a telematics system, giving the fleet manager more control of his/her fleet of vehicles.

Ford’s 2010 F-150 SVT Raptor is a purpose-built, high-speed off-road truck that is ready for adventure – while also being versatile enough to handle the daily commute. To test the capability and durability of Raptor, Ford took a modified pre-production Raptor to the grueling 41st Tecate SCORE Baja 1000 this past November. The early-build Raptor not only survived Baja, it earned a podium finish in its class. ....

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